Libros
Glocal Pharma
ISBN: 9781315585185
Editorial: Taylor & Francis
Licencia: Creative Commons (by-nc-nd)
Autor(es): Johnson, Ericka; [et al.]
Editorial: Taylor & Francis
Licencia: Creative Commons (by-nc-nd)
Autor(es): Johnson, Ericka; [et al.]
The Open Access version of this book, available at http://www.tandfebooks.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 license. An exploration of how global pharmaceutical products are localized - of what happens when they become ‘glocal' - this book examines the tensions that exist between a global pharmaceutical market and the locally bounded discourses and regulations encountered as markets are created for new drugs in particular contexts.
[Abingdon: 2016]
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